Unpopular opinions

I have a confession to make…

I don’t like Oreo’s.

I loathe avocados.

Nutella isn’t life changing.

and I also think PR writing isn’t that bad.

what

There I said it. I was possibly the only person in my university class to admit to the last one.

The most common mistakes made by young writers is not knowing where to start.
It wasn’t until I discovered the ’30 minute plan’ to PR writing that I discovered – hey, this is actually pretty easy!

The hardest part about writing is beginning.

So, it is without further adieu that I give you.. the 30 minute plan to PR writing.

Step 1: Analysing the situation and defining the problems and opportunities you face.
Step 2: Setting objectives and describing how you intend to measure whether or not these objectives have been reached.
Step 3: Defining your target publics and linking to objectives.
Step 4: Devising a persuasive strategy concept, and defining key messages.
Step 5: Determining tactics to carry your key messages and their timing.

I am no hero, I do not wear a cape, I simply have a lot of HECS debt and a willingness to help other students increase theirs.

G.

 

 

Advertisements

3 Replies to “Unpopular opinions”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s