Starbucks and Viral Marketing

For years we have been captivated by this 'forever trendy' brand. Is it the Pumpkin Spiced-Lattes or the Hypnotising froth on their cappuccinos? Is it the good looking barista or the extraordinary size of the EXTRA TALL latte? Ladies and gentlemen, let me ask you this.. Have you ever had your name spelled incorrectly on a Starbucks …

Facebook’s most talked about topics of 2016

Earlier this week, Adnews revealed the top 10 most talked about topics on Facebook for 2016 The top 10 lists were measured by how frequently a topic was mentioned in Facebook posts made between January and December 2016. To compile this list, Facebook posts were analysed in an aggregated, anonymised way, and then ranked to create …

A Campaign to Remeber: White Ribbon Day UK 2016

NO MORE WALKING ON EGGSHELLS - Domestic abuse survivors write haunting messages about their experiences on cracked egg shells to promote the importance of White Ribbon Day. Survivors and relatives of those in abusive relationships have written honest and emotional quotes about their experiences. A simple campaign idea which has got a lot of people talking. David Munro, …

The most complained about ads of 2016: A bad year for Vegans and Feminism

Earlier this week, The Sydney Morning Herald shared their insight into the most complained about ads of 2016 and boy was it good. A lamb advertisement starring SBS newsreader Lee Lin Chin that was accused of inciting violence against vegans was the most complained-about advertisement of the year. The advertising campaign for Meat and Livestock Australia, …

MY MOST LIKED POST OF 2016 REVEALED

I know it is only December 16, but I am that excited to start counting down my 'most liked/commented/viewed' posts of the year that I could not WAIT to post this. Firstly, I just wanted to take the floor and thank you all for still being here. Thank you all for reading my content, subscribing, commenting, …

My favourite use of Snapchat in 2016

We’ve seen a lot from Snapchat in the last 12 months. Remember when the CEO of Instagram had to make a statement about their apparent 'beef' with Snapchat? That was one of my most well-received posts (read it here to catch up on the drama) Snapchat have again knocked me off my feet in their latest …

TIME and Success: Reflection December

And just like that its December 1. Let's take a step back in time to revisit the year that was 2016 (thus far)... I created my blog in July this year. In that time, I have posted 42 articles (this is my 43rd). I've discovered I gain the most traffic on Wednesdays (I guess everyone …