What people don’t tell you about Blogging

So you want to start a blog? Well, I've heard that one before. Whilst I am all about encouraging and motivating like-minded people to put their ideas and content into something they are passionate about, I must remind you, this is hard work. I've written many posts before on why I first started blogging, what content …

Advertisements

#FairGoFairfax

Today's post is going to be a little different to my regular style of post. This post is about to get very, very serious. For all my subscribers living outside of Australia, let me bring you up to speed on the current state of the Australian print media landscape. There are 2 major print publications …

Four’N Twenty launches their latest campaign to SAVE OUR SLANG!

MATEEEEEE You wouldn't bloody believe the campaign I'm about to tell you about. Straya is leading the way with this one... YOU BEAUTY! ... no I haven't gone mad, it's all apart of Four’N Twenty and their latest campaign launch  “Save our Slang”, promoting Australia’s 70 most popular slang terms, as part of the famous Aussie …

‘Snaplications’ – How McDonalds is leading the way with their use of Snapchat

Seen on B&T today was the announcement of a world-first in Snapchat (at least to my knowledge). McDonald’s Australia and VML Sydney have teamed up to launch ‘Snaplications’ – a one-of-a-kind Snapchat lens that enables users to apply for a job in a snap. The snap filter prompts them to send a 10-second video submission …

Peter Alexander celebrates Mother’s Day with Wonder Woman Lynda Carter

Now here is a clever partnership! This week, Mumbrella broke the news of Peter Alexander's latest Mothers Day campaign, and I think they've nailed it. The popular sleepwear label launched their campaign featuring on screen Wonder Woman Lynda Carter and her daughter Jessica Altman. The new campaign aims to highlight mothers as the true super-heroes …

Intern Advice

It was only a year ago I was sitting at my computer scrolling through the depths of the internet to work out, how on earth I could land an internship.   I've blogged many times before on intern advice, interview questions for interns and even about how I stood out as an intern and landed …

How to leverage social content from APRIL FOOLS

I've seen some pretty clever social media strategies lately, and April 1st, otherwise known as 'April Fools Day' provided none other than clever, quirky content from some of Australia's leading brands. One brand in particular I'd love to highlight is Lorna Jane Activewear. They delivered this post yesterday on Facebook and the internet went into meltdown. …

3 APPS you NEED before you head to University

I've said it once, I'll say it a million times over, I love apps. This topic is a no brainer, here is 3 apps YOU NEED BEFORE you head to University (especially for the first time!) FYI: I've linked the descriptions to the app store if you wish to find out more. So, in no particular …